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Summer Reading for Authors: 8 Books About Book Marketing

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Summer is just around the corner (it was about time!), which means you'll hopefully get some quality reading done. You can tell readers via Ask the Author what you’re reading for fun this summer by answering the question on your Author Dashboard, but you might also consider adding these eight titles to your Want-to-Read shelf to brush up on your marketing skills:




How to Market a Book
by Joanna Penn

Filled with short-term tactics to kick up immediate sales, long-term tactics to develop an author platform, this essential book from the marketing guru behind The Creative Penn helps authors change their ways of thinking about marketing.




Discoverability: A WMG Writers Guide
by Kristine Kathryn Rusch


Rush writes in almost every genre and has made it onto bestseller lists around the world. Take advice from a writer who knows: discoverability is more than just a buzzword.




Write. Publish. Repeat.
by Sean Platt and Johnny B. Truant

A nominee for the 2014 Goodreads Choice Awards for Best Business Book, this book offers no-nonsense advice about everything from covers and titles to pricing and platforms.




Show Your Work
by Austin Kleon

The first step to being discoverable means you have to put things out there to for others to discover. Kleon creates a user’s manual for embracing the communal nature of creativity and how to let others into your process.




Book Launch Blueprint
by Tim Grahl

You can decide to publish your book… or you can launch it. Tim Grahl has worked with top bestselling authors and has created more than dozens of bestselling titles. This book gives authors a step-by-step guide as to how to prepare for your next book publication date.





Everybody Writes
by Ann Handley

Whether you’re writing a book or a blog, you’re creating content that is meant to attract readers. Get expert guidance and insight into the process and strategy of content creation, production and publishing.





Let’s Get Visible
by David Gaughran

Visibility is something you have to consistently work on. This guide is geared for more experienced self-publishers interested in maximizing their book’s chance to stand out.




Online Marketing for Busy Authors
by Fauzia Burke

There’s never been a better time to be an author! For the first time, authors have direct access to their readers via social media channels. Learn how to make the most effective use of your time and identify your personal brand with this step-by-step guide from a digital marketing pioneer.







Are there other books that have been helpful to you in your marketing endeavors? Share your recommendations in the comments below!





Next: Marketing Advice from Bestselling Author S. Jae-Jones




You might also like: Planning a Marketing Timeline: Infographic




Goodreads Authors can subscribe to the Monthly Author Newsletter by editing their account settings.










posted by Cynthia on May, 19

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